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  • Bob Mace

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    On the Cover: 2019 State of the Powertrain Industry

    Transmission Digest analyzes industry information gathered from survey responses from readers.

    Page 14

  • There's more tech, more articles, more information coming from Transmission Digest in digital formats! Much of the new information is FREE - all you need to do is Sign Up For More!

  • Click Here  to locate a parts or unit supplier. Contains 39 categories of Powertrain Industry goods and services and the companies that provide them.
  • Liqui Moly to Advertise in Formula 1
    Friday, March 1, 2019 12:00 AM
    Liqui Moly has announced that it is investing millions of dollars in Formula 1 series racing advertising to boost sales. Chief Executive Officer Ernest Prost said “We hope that out of the more than 1 billion viewers who follow this spectacle on television all over the world every year, it may occur to some of them to take a closer look at LIQUI MOLY and purchase our products.”
  • Old-Time Service & Philosophy with Modern Repairs
    Friday, February 1, 2019 12:00 AM
    Should a tourist visit Branson, Mo., as so many do, he would be remiss not to take a leisurely drive into the historic downtown area, enjoying the antique brick buildings and waving to the friendly locals. But, should his vehicle suddenly break down, or make unexplained noises, or experience other issues, where is our tourist to go in this unfamiliar town?
  • Rostra: Expanding Transmission Electronics
    Friday, February 1, 2019 12:00 AM
    “A few years ago, Tom Eibel and I visited with many of Rostra’s customers,” Rostra Powertrain Controls President Jeff McCurley said. “We heard repeatedly that they loved Rostra products but wished Rostra would develop and release more parts.”
  • Digesting: Transmission Digest
    Thursday, January 3, 2019 10:04 AM
    Every now and again, we take this featured supplier space in Transmission Digest to update the industry on what we’re doing. In the age of digital information and social media presence, it is amazing how quickly our list of columns, articles and features available to retail shops has grown. With the exception of the Transmission Tech/Talk, all of these are available because suppliers have sponsored the content with their advertising.
  • Quality Transmission Service - Fix the Root Cause
    Thursday, January 3, 2019 9:44 AM
    Greene Nickell always had a dream of starting a transmission shop, and it became a reality in 2005. After a rocky start with little money, the business gathered traction.
  • Shift Pointers: Another Heart Break
    Friday, March 1, 2019 12:00 AM
    A 2014 Nissan Versa arrives at a shop on a flatbed with a customer complaint of a loss of engine power. The reason it was brought to a transmission shop is the type of engine power loss it had. In park or neutral, the engine can rev up to 2500 rpm easily. Even in drive with the brakes applied, you can reach stall speed torque with no power loss issues at all. But, the moment the brake is released to launch forward, as soon as it starts to roll there is an immediate loss of engine power.
  • Hydraulics Fundamentals: Secondary Regulators
    Friday, March 1, 2019 12:00 AM
    Jim Dial discusses the importance of understanding hydraulics when working with transmissions.
  • Ford Motor Company and the Hat Trick
    Friday, March 1, 2019 12:00 AM
    Mike Cargil examines the Ford 8F series 8-speed transmission line.
  • Two Unique Situations, Two Happy Customers
    Friday, March 1, 2019 12:00 AM
    Carman Klaber explains how two troubled vehicles were fixed and led to happy customers.
  • Tools for the Excellent Manager: Shopping for Insurance
    Friday, March 1, 2019 12:00 AM
    Terry Greenhut takes a dive into the world of insurance- and all the headaches found therein.
  • Not All Customers Are Good Customers
    Friday, March 1, 2019 12:00 AM
    Ben Stern contends that not all customers are, in fact, good for business.
  • If You Like It Put Your Brand On It
    Friday, February 1, 2019 12:00 AM
    Our name is on a lot of stuff: stickers, hats, shirts, lanyards and, of course, pens. It’s also on some pretty niche stuff: Klement’s beef snack sticks (“Nice to Meat You”), VIN decoding mouse pads, beer mugs, bobble heads – and we come up with new, interesting stuff to brand all the time, partly because our favorite customers, vendors, and even our own employees really like cool, new stuff. Who doesn’t?
  • Tools for the Excellent Manager
    Friday, February 1, 2019 12:00 AM
    I use the word integrity as opposed to honesty when talking about advertising because technically and legally an ad can be honest but at the same time can lack integrity if the offer is too difficult to understand, has too many hoops to jump through, only applies to a product in very short supply or one in which the offer has an end date that a consumer doesn’t have enough time to respond to. If you are looking for examples you can find them in many of the newspaper, coupon book, radio, TV or internet ads you see every day.
ABOUT US
Beyond the missions of providing education and reference materials, Transmission Digest serves as a prime resource used as shops find the parts, supplies and services necessary for successful and profitable operation. Nine of the 12 issues published each year are focused on the products, services and suppliers relating to a specific profit center within the retail shop.

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